Having been in business since 1926, Kelley Blue Book is an automobile evaluation service that provides you with one stop resource in determining the value of your automobile, or a potential purchase of an automobile.

Kelley Blue Book evaluations are designed to assist you in determining the worth of a used automobile. When evaluating the inquired auto, please remember that a vehicle's condition, mileage, options, geographic area and desirability can reflect in its value.

The Trade-in value represents what you might expect to receive from a dealer for a consumer-owned vehicle. Keep in mind that the dealer must absorb the costs of making the vehicle ready for sale, so trade-in values are almost always lower than retail or private party values.

The Kelley Blue Book Suggested Retail value represents the amount an auto dealer might ask for a specific vehicle. The Suggested Retail value is a starting point for negotiation; therefore, the actual sale price will vary. A vehicle's popularity, condition, warranty, color and local market conditions are factors involved in determining a final price. This retail value is not a trade-in or private party value.

The Suggested Retail value assumes that the vehicle has been fully reconditioned and has a clean title history. The Suggested Retail value also allows for advertising, sales commissions, insurance and other costs of doing business as a dealer. Most vehicles offered at this price have passed an inspection, and some may carry a warranty.

Private Party value represents what you might expect to pay for a used car when you purchase it from a private party. It may also represent the value you might expect to receive when you sell your own used car to another private party.